Did you know.....

In every 60 seconds:


1 million people login to Facebook

18.1 million texts sent

4.5 million videos watched on YouTube

390,030 apps downloaded

347,222 people scrolling Instagram

87,500 people tweeting

1.4 million tinder swipes

188 million emails sent

1 million views on twitch

41 music streaming subscriptions

180 Amazon Echo smart speakers shipped

4.8 million Gifs served

41.6 Million messages sent on Whatsapp and Messenger

2.1 million snaps on snapchat

$996,956 spent online

694,444 hours watched on Netflix

3.8 million  Google search queries


That's just for starters.

The number of internet users worldwide at the end of 2018  is 4.021 billion, a penetration of 53%, up 7 percent year-on-year. The number of social media users worldwide is 3.196 billion, a penetration of 42%, up 13 percent year-on-year.  The number of mobile phone users in 2018 is 5.135 billion, 68% penetration, up 4 percent year-on-year. Active mobile social users is 2.96 billion, 39% penetration, up 5% year on year. 

Share of web traffic by device highly favors mobile at 52% (+4% year-on-year change), whilst Desktop remains in second place with only 43% of device share to all web pages, down by 3% year-on-year.

Northern, Western and South Europe and North America have the largest internet penetration with between 74%-94% internet users compared to total population. The global increase in social media usage last year was 13%. Saudi Arabia increased 32%, a 17% increase compared to the global average. Other countries with the largest social media usage increase include India, Indonesia and Ghana. U.A.E, South Korea and the UK have the slowest increase with less than 5%. In every country in the world Facebook dominates. The compilation of the most popular social networks worldwide by active users by Statista shows Facebook ruling supreme. Google's YouTube is second with Facebook-owned, WhatsApp and Messenger not far behind. Facebook's Instagram platform has fewer than half of the visits of Facebook.

Following this, we have predominantly APAC favored platforms, with QQ, WeChat and Qzone all with over 600 million active users. We then see Tumblr, Instagram, and Twitter. In the US, 73% of adults use YouTube, 68% use Facebook, 35% use Instagram, 29% use Pinterest, Snapchat 25% and LinkedIn 25%.  Among teens 85% use YouTube, 72% use Instagram, 69% use Snapchat,51% use Facebook and 32% use Twitter. In the US, when you consider penetration and engagement, Facebook's dominance is truly extraordinary. Not only does it take the top spot, it's other platforms also take 2nd and 3rd respectively. Facebook Messenger has an impressive 47 penetration, and Instagram (also owned by Facebook)  comes 2nd for engagement. In the US, social media has grown massively, but it's growth is now starting to plateau. Interestingly the over 65’s segment are now driving growth, as other age groups have plateaued completely and use is hardly growing it all.

A photon is going through airport security. The TSA agent asks if he has any luggage. The photon says, "No, I'm traveling light."

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